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All Journal Kepariwisataan: Jurnal Ilmiah Proceeding Seminar Nasional Riset Terapan Administrasi Bisnis dan Mice (SNRT)
Aulia Restu Ariyanto Putri
Politeknik Negeri Jakarta
Arts Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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KESESUAIAN PENGEMBANGAN DESA WISATA BEDONO KABUPATEN DEMAK DENGAN PRINSIP KEPARIWISATAAN DALAM KERANGKA PARIWISATA BERKELANJUTAN Hamsar Suci Amalia; Aulia Restu Ariyanto Putri; Putri Naimatur Rosyidah; Haidar Abroru Alghozi
Kepariwisataan: Jurnal Ilmiah Vol 20, No 1 (2026): Kepariwisataan: Jurnal Ilmiah
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kji.v20i1.863

Abstract

ABSTRACTThe development of tourism villages is a manifestation of the shift in trends from mass tourism to alternative tourism, which is considered strategic in promoting economic growth, such as Bedono Tourism Village. The attractions include coastal nature tourism (Mangrove Forest Ecotourism) and religious tourism (Floating Tomb of Syeikh Mudzakir). This study aims to examine the suitability of the development of Bedono Tourism Village, Demak Regency, with the principles of tourism within the framework of sustainable tourism in Law Number 10 of 2009 concerning Tourism. The method used in this study is descriptive with a qualitative approach. All data were collected through field observations, structured interviews with key informants (Pokdarwis, village officials, and MSME actors), and document studies. The results of the study show that the development of Bedono Tourism Village in implementing tourism principles has been carried out, but has not yet achieved overall sustainability. The conclusion of this study is that Bedono Tourism Village has great potential and has taken the first steps in its development, but stronger synergy and commitment from all tourism actors are needed. This study is expected to serve as a recommendation for policy makers in Demak Regency to design a more integrated sustainable tourism strategy that focuses on efforts to mitigate environmental impacts.Keyword:         Development Tourism Village; Bedono Tourism Village; Principles of Tourism; Sustainable Tourism ABSTRAKPengembangan desa wisata adalah wujud pergeseran tren dari mass tourism ke alternative tourism yang dianggap strategis dalam mendorong pertumbuhan ekonomi, sebagaimana yang terjadi di Desa Wisata Bedono. Daya tariknya berupa wisata alam pesisir (Ekowisata Hutan Mangrove) dan wisata religi (Makam Terapung Syeikh Mudzakir), Penelitian ini bertujuan untuk mengkaji kesesuaian pengembangan Desa Wisata Bedono, Kabupaten Demak, dengan prinsip kepariwisataan dalam kerangka pariwisata berkelanjutan dalam Undang-undang Nomor 10 Tahun 2009 tentang Kepariwisataan. Metode yang digunakan dalam penelitian ini adalah deskriptif dengan pendekatan kualitatif. Seluruh data dikumpulkan melalui observasi lapangan, wawancara terstruktur dengan key informant (Pokdarwis, perangkat desa, dan pelaku UMKM), dan studi dokumen. Hasil penelitian menunjukkan bahwa keseuaian pengembangan Desa Wisata Bedono dalam implementasi prinsip kepariwisataan telah berjalan, namun belum mencapai kondisi berkelanjutan secara menyeluruh. Kesimpulan dari penelitian ini adalah Desa Wisata Bedono memiliki potensi besar dan telah melakukan langkah awal pengembangan, tetapi dibutuhkan sinergi dan komitmen yang lebih kuat lagi dari semua aktor pariwisata. Penelitian ini diharapkan dapat menjadi rekomendasi bagi pemangku kebijakan di Kabupaten Demak untuk merancang strategi pariwisata berkelanjutan yang lebih terpadu dan fokus pada upaya mitigasi dampak lingkungan.Kata Kunci:    Pengembangan Desa Wisata; Desa Wisata Bedono; Prinsip Kepariwisataan; Pariwisata Berkelanjutan
Strategi Pengembangan Infrastruktur Dalam Mendukung Daya Saing Pariwisata Kota Surakarta Hamsar Suci Amalia; Aulia Restu Ariyanto Putri; Ifta Almazah Suhaya; Chiko Arwinda Fatimatul Aisyah; Muhammad Dimas Abimayu
Seminar Nasional Riset Terapan Vol. 15 No. 01 (2026): SNRT XV TAHUN 2026
Publisher : Administrasi Niaga Politeknik Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32722/snrtbisnis.v15i01.7691

Abstract

Infrastructure is one of the key factors determining the competitiveness of a tourism destination, as it plays a role in improving accessibility, connectivity, and the quality of tourism services. The city of Surakarta, as a cultural and MICE tourism destination, has growing potential; however, infrastructure development must continue to be improved to support increased tourism competitiveness. This study aims to analyze the state of tourism infrastructure in Surakarta based on the TTDI framework and to formulate development strategies. The study employs a descriptive method with a qualitative approach. Data were collected through observation, interviews with key informants, and documentation, and were then analyzed using SWOT analysis. The results indicate that Surakarta City already possesses good air and land transportation connectivity, adequate basic infrastructure, and accommodation and MICE facilities that support the destination’s competitiveness. However, several weaknesses remain, including limited parking space, suboptimal flight frequencies, the lack of Professional Event Organizers (PEOs) and Professional Conference Organizers (PCOs), and the absence of a port to support MICE logistics. Based on the SWOT analysis, the recommended development strategies include optimizing investment through the development of the Solo Convention and Exhibition Center (SCEC), strengthening the integration of transportation and tourist destinations in the Greater Solo region, increasing flight frequency, developing smart tourism services, enhancing the capacity of event organizers PEOs and conference organizers PCOs, and strengthening collaboration among stakeholders. These strategies are expected to enhance the competitiveness of Surakarta’s tourism sector in a sustainable manner.
Co-Authors Chiko Arwinda Fatimatul Aisyah Haidar Abroru Alghozi Hamsar Suci Amalia Ifta Almazah Suhaya Muhammad Dimas Abimayu Putri Naimatur Rosyidah