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p-Index From 2021 - 2026
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All Journal Jurnal Ilmu Sosial dan Humaniora
Daffa Faisal Afdala
Unknown Affiliation
Religion Humanities Economics, Econometrics & Finance Electrical & Electronics Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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The Reconstruction Of Male Masculinity On Tiktok: A Gen Z Perspective Daffa Faisal Afdala; Nurhanifah
Jurnal Ilmu Sosial dan Humaniora Vol. 4 No. 2 (2026): April
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/isihumor.v4i2.1544

Abstract

This study aims to examine the reconstruction of masculinity among men on TikTok and how audiences interpret the biased standards produced by the platform. Using a qualitative phenomenological approach, data were collected through in-depth interviews with Gen Z men and analyzed using NVivo to identify thematic patterns. The results show that masculinity on TikTok has shifted from traditional concepts toward a more performative, visual, and lifestyle-based identity. Masculinity is constructed through practices of curated identity, symbolic performance, and lifestyle display, all of which are influenced by algorithms and digital culture. On the other hand, these emerging standards create pressures such as comparison pressure and lifestyle pressure. However, audiences are not passive; they actively interpret content through dominant, negotiated, and oppositional readings. Thus, masculinity on TikTok becomes a dynamic arena of meaning contestation between media representation and individuals’ social experiences.
Co-Authors Nurhanifah