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All Journal Jurnal Jendela Hukum
Riyandi, Andhika
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Law, Crime, Criminology & Criminal Justice

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ANALISIS PERLINDUNGAN HAK KEKAYAAN INTELEKTUAL TERHADAP SENGKETA MEREK DAGANG I AM GEPREK BENSU & GEPREK BENSU Pribadi, M Albert; Maksum, Ahmad Ali; Wicaksana, Andrea Bagus; Brata, Naufal Tri; Ronaldo, Ronaldo; Andito, Gerard; Riyandi, Andhika
Jurnal Jendela Hukum Vol 13 No 1 (2026): JENDELA HUKUM
Publisher : Fakultas Hukum Universitas Wiraraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/jjh.v13i1.5114

Abstract

This study examines the trademark dispute of Ayam Geprek Bensu in Case Number 575 K/Pdt.Sus-HKI/2020 as an issue of intellectual property rights protection in Indonesia. The purpose of this research is to analyze the application of the first to file principle and the court’s legal considerations in resolving the trademark dispute and its implications for legal protection of business actors and consumers. The research was conducted in Indonesia with a focus on commercial court and Supreme Court decisions. This study employs a qualitative method using a case study and literature review approach. Data were collected by examining relevant laws, regulations, and judicial decisions. Findings indicate that trademark registration is the fundamental basis for legal protection, and the first to file principle ensures robust legal certainty. In conclusion, applying this principle supports fair business competition and clearer consumer protection.
Co-Authors Andito, Gerard Brata, Naufal Tri Maksum, Ahmad Ali Pribadi, M Albert Ronaldo, Ronaldo Wicaksana, Andrea Bagus