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BEHIND-THE-SCENES MASKS: FACTORS WHICH ENCOURAGES USERS TO FAKE ACCOUNTS ON SOCIAL MEDIA X Naisya Insani Ramadani; Salwa Laila Ayu Budiman; Ririn Maesaroh; Mirna Nur Alia Abdullah
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol. 11 No. 2 (2026): Mei
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58487/akrabjuara.v11i2.2783

Abstract

This study aims to analyze the factors that encourage the use of fake accounts on social media X (Twitter) as part of digital social interaction practices. The research employs a descriptive quantitative approach, with data collected through a Likert-scale questionnaire distributed to active users who have used anonymous accounts. The results indicate that fake account usage is influenced by the need for security, the desire for freer self-expression, and the influence of digital environments where such practices are considered normal. Anonymous accounts are utilized to avoid social judgment, maintain real-life relationships, and provide alternative spaces for sharing personal experiences. These findings suggest that anonymity is not merely a technical condition but a social strategy for managing digital identity and adapting to the dynamics of online interaction