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All Journal Jurnal Manajemen dan Profesional
Febriani, Risnanda
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Economics, Econometrics & Finance

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The Influence of Creativity and Family Support 0n the Entrepreneurial Interests of Generation Z in Bandar Lampung Febriani, Risnanda; Alam, Iskandar Ali
Jurnal Manajemen dan Profesional Vol. 7 No. 1 (2026): Jurnal JPRO
Publisher : Program Studi Manajemen Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpro.v7i1.2916

Abstract

The aim of this study is to examine how creativity and family support influence the entrepreneurial interests of Generation Z in Bandar Lampung City. This study applies quantitative methods and purposive sampling techniques involving 100 respondents. Data was collected. It was collected through questionnaires. The data was then analysed. The analysis used multiple linear regression, taking into account classical assumption tests. The results of the study indicate that the variables of creativity and family support influence entrepreneurial interest simultaneously. This study shows that creativity and family support are complementary factors in shaping the entrepreneurial interest of Generation Z.
Co-Authors Iskandar Ali Alam