Jurnal Manajemen dan Bisnis
Vol 15 No. 1 Tahun 2015

ANALISIS KAJIAN POTENSI PROSPEK USAHA JAJANAN MALAM HARIDI KOTA MEDAN

Saragih, Nawary (Unknown)



Article Info

Publish Date
20 Dec 2015

Abstract

The purpose of this study was to: (1). Describe the main attraction of tourism potential prospects night snacks in Medan. (2). Examines the characteristics of tourists who visit the centers of business prospects night snacks Medan. (3). Assessing the behavior patterns of tourists visiting in the centers of business prospects night snacks Medan. (4). Assessing the perception of tourists to the potential business prospects night snacks in Medan. In order for the city of Medan can become a tourist destination evening snack can be achieved, the necessary development strategies: (1) .Menjaga and create the taste of food and beverages, for example Typical City of Medan. (2). Improve comfort and security of tourists in the centers of the evening snacks. (3). Maintain and enhance the overall area of cleanliness in the centers of the evening snacks. (4). Improve and maintain the appearance of employees in serving tourists. (5). Prices of food and beverages made cheap but the quality is maintained. To take advantage of the vast opportunities, the local government of Medan city are expected to participate more intensively to support the development of snacks in the evening in the city of Medan. The existence of policies and extension is considered to be very helpful in the completion of cooking the evening snacks. In addition, local governments also need to facilitate the growth and development of tourism products industry night snacks with supporters as hardwares local regulations that can accommodate the interests of employers / principals hari.Terkait evening snacks of local government funding can also be a bridge to help the funding recommendation to the entrepreneur evening snacks through cooperatives and banks, one of which is a government-owned bank, Bank of North Sumatra.

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Journal Info

Abbrev

JIMB_ekonomi

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other

Description

Jurnal Manajemen dan Bisnis (JMB), ISSN 1412-0593, bertujuan untuk menyebarluaskan hasil penelitian di bidang ilmu manajemen dan bisnis seperti Manajemen Sumber Daya,Manajemen Keuangan, Manajemen Sistem Informasi, Majajemen Bisnis, Organisasi dan Tata Kelola serta bidang lainnya dalam Rumpun Ilmu ...