MABIS: Manajemen dan Bisnis
Vol 5, No 2 (2006): SEPTEMBER 2006

PENGARUH KUALITAS LAYANAN DAN KEPUASAN PELANGGAN TERHADAP MINAT PEMBELIAN ULANG PADA INDUSTRI RETAIL

Tries Edy Wahyono (Universitas Kanjuruhan Malang)

Article Info

Publish Date
01 Sep 2006

Abstract

Retail industry required to improve service quality continually to cope the high competitiveness and the customer demand. Theoritically, service quality will produce customer satisfaction, and the satisfied custiomer will doing repurchase or repurchase buying intention.

Copyrights © 2006




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Journal Info
MABIS: Manajemen dan Bisnis
Website

Abbrev

mabis

Publisher

Universitas Surabaya

Subject

Economics, Econometrics & Finance Social Sciences

Description

Manajemen & Bisnis (MABIS) is an open access journal with ISSN 1412-3789 and e-ISSN 2477-1783. The editorial board invites authors and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The major objective of the publication is ...