Jurnal Bisnis Dan Kajian Strategi Manajemen
Vol 3, No 2 (2019): JURNAL BISNIS DAN KAJIAN STRATEGI MANAJEMEN

MEDIA SOSIAL SEBAGAI SARANA PEMASARAN

Cut Devi Maulidasari (Universitas Teuku Umar)
Muhammad Rahmat Hidayat (Universitas Teuku Umar)



Article Info

Publish Date
26 Nov 2019

Abstract

In its development of technology and social media is another alternative for someone to market their products more broadly, one of the product advertisements in the online world can also be in the form of long writing written by reviewers, bloggers and others. All of that can be targeted for those who actively use the internet or are often referred to as citizens. Social media is a vital marketing and communication channel for businesses, organizations and institutions that are included in the political sphere. In addition, social media in terms of culture is very important because it has become one of the most dominated parts of people where they can receive large amounts of information, share content and also all aspects of their lives with others, and receive information about the world around them ( although that information might have questionable accuracy).Keyword: Social media in marketing

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Journal Info

Abbrev

jbkan

Publisher

Subject

Economics, Econometrics & Finance

Description

E-Jurnal Jurnal Bisnis dan Kajian Strategi Manajemen [E-ISSN 2657-1544] adalah jurnal ilmiah elektronik yang diterbitkan online enam bulan sekali. E-Jurnal Bisnis dan Kajian Strategi Manajemen bertujuan untuk meningkatkan kualitas SDM dan menyalurkan minat berbagi dan penyebaran ilmu pengetahuan ...