Jurnal Ekonomi dan Bisnis Dharma Andalas
Vol 21 No 2 (2019): Jurnal Ekonomi dan Bisnis Dharma Andalas

Analisis Pengaruh Biaya Mutu Terhadap Penjualan Produk (Studi Kasus: Pusat Oleh-Oleh Minang di Kota Padang)

Harmelia Harmelia (Fakultas Ekonomi Universitas Putra Indonesia “YPTK”)
Devi Edriani (Fakultas Ekonomi Universitas Putra Indonesia “YPTK”)



Article Info

Publish Date
01 Aug 2019

Abstract

This is an empirical research to determine the influence of the independentvariable quality cost to the dependent variable sales.A T-test onprevention cost, valuation cost, failure cost showed significant influence on sales. An F-test on prevention cost,valuation cost, internal failure cost and external failure cost also showed significant influence on sales. Regression analysis was done using the multiple linear regression equation Y = 5316.608 + .988 X1 +.332 X2 + .018 X3 . Regression analysis showedpositive that prevention cost, valuation cost, internal failure cost, andexternal failure cost had a positive influence on sales, which indicates thatincreasing costs of quality leads to increase in sales. A coefficientdetermination test (Kd) showed that 95% of quality cost contributes tosales; the remaining 5% is influenced by factors other than cost of quality

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Journal Info

Abbrev

JEBD

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Ekonomi dan Bisnis Dharma Andalas (p-ISSN: 0852-1697; e-ISSN: 2460-9919) is is a peer-reviewed international journal on accounting, management and economics by Faculty of Economics Universitas Dharma Andalas. It includes articles on the scientific research field of Management Sciences, ...