<![CDATA[This research was a qualitative descriptive. The formulations this research problem were (1) how is the form of the euphemism in Mata Najwa talk show on Trans 7, and (2) what euphemism references in Mata Najwa talk show on Trans 7. The data were collected through referring method, tapping and taking note techniques. Data analysis of this research was conducted in three stages, namely: data reduction, data presentation and verification or conclusion. The results of this research are 6 forms of the euphemism in Mata Najwa talk show on Trans 7, namely: a) the form of absorption word: disability, b) foreign language forms: human trafficking, c) word forms: apolitical, d) abbreviated form: DS, e) a form of metaphor: the bottom board, and f) the form of periphrasis:having deficiencies. In addition there are also 6 references to euphemisms in the Mata Najwa talk show on Trans 7, they are: a) reference of character or condition: intolerant, b) reference of object: HIM, c) reference of professional: alya, d) reference of activity: amputation, e) reference of body parts: breasts, and f) reference of events: died.]]>
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