International Journal of Supply Chain Management
Vol 9, No 2 (2020): International Journal of Supply Chain Management (IJSCM)

E-Banking as a Financial Supply Chain System: Can e-TAM improve Trust and the Rate of Adoption?

Maruf Gbadebo Salimon (Universiti Utara Malaysia)
Sany Mohd Mokhtar Sanuri (Department of Marketing Universiti Utara Malaysia)
Maha Mohammed Yusr (Department of Marketing, Universiti Utara Malaysia)



Article Info

Publish Date
27 Apr 2020

Abstract

Electronic banking as a financial supply chain system has gone a long way to revolutionize banking services as contemporary customers of banking organizations have largely moved from brick and mortal banking to digital platform. However, trust remains an important underlying factor that makes users from developing countries to be wary of the way they adopt this novel technology banking system. The significant objective of this study therefore centres on how to improve trust using extended technology acceptance model (e-TAM) by incorporating perceived security and e-trust with perceived usefulness and perceived ease of use to predict adoption of e-banking. Previous studies have paid meagre attention to this area, especially in a developing context.  The data of the study were collected from 266 customers while the responses obtained were analysed using Partial Least Square Structural Equation Modelling. The findings show that perceived usefulness and perceived ease use predicted e-trust and e-banking adoption. Perceived security also predicted e-banking adoption but failed to predict e-trust. E-trust mediates the relationship between perceived usefulness, perceived ease of use and e-banking adoption. However similar mediating effect was not found between perceived security and e-banking adoption. The implications of the study were presented.

Copyrights © 2020






Journal Info

Abbrev

IJSCM

Publisher

Subject

Decision Sciences, Operations Research & Management Engineering Environmental Science Industrial & Manufacturing Engineering Transportation

Description

International Journal of Supply Chain Management (IJSCM) is a peer-reviewed indexed journal, ISSN: 2050-7399 (Online), 2051-3771 (Print), that publishes original, high quality, supply chain management empirical research that will have a significant impact on SCM theory and practice. Manuscripts ...