JIKE : Jurnal Ilmu Komunikasi Efek
Vol 2 No 2 (2019): JUNI

STRATEGI KOMUNIKASI CROWDFUNDING PADA KOLASE.COM

Venessa Agusta Gogali (Universitas Bina Sarana Informatika, Jakarta)
Fajar Muharam (Universitas Bina Sarana Informartika, Jakarta)
Syarif Fitri (Unknown)



Article Info

Publish Date
30 Jun 2019

Abstract

Crowdfunding is a new method in fundraising activities based online. Moreover, the level of penetration of social media to the community is increasingly high. This makes social activists and academics realize that it is important to study social media communication strategies in crowdfunding activities. There is encouragement to provide an overview of crowdfunding activities. So the author conducted a research on "Crowdfunding Communication Strategy Through Kolase.com Through Case Study on the #BikinNyata Program Through the Kolase.com Website that successfully achieved the target. Keywords: Strategic of Communication, Crowdfunding, Social Media.

Copyrights © 2019






Journal Info

Abbrev

jike

Publisher

Subject

Languange, Linguistic, Communication & Media Social Sciences

Description

JIKE: Jurnal Ilmu Komunikasi Efek (p-issn: 2614-0829, e-issn: 2615-7950) adalah jurnal yang diterbitkan Prodi Ilmu Komunikasi, Fakultas Ilmu Sosial dam Ilmu Politik, Universitas Muhammadiyah Cirebon. JIKE menerima naskah dalam kajian ilmu komunikasi seperti: komunikasi pendidikan, komunikasi ...