<![CDATA[The purpose of this research was to find out the most prioritized strategies in developing purple sweet potato farming in Wulanga Jaya Village, West Muna District. The method used in this research was Qualitative Descriptive Analysis and Process Hierarchy Analysis (AHP) methods to determine the strategy in developing Purple Sweet Potato Farming. Total respondents of this research was 12 people who were determined purposively consisting of related agencies, traders, extension workers, and Purple Sweet Potato farmers. AHP analysis results through 4 important criteria in the development of purple sweet potato farming in Wulanga Jaya Village, West Muna District showed that the most prioritized cultivation criteria was a weight of 0.457 with an alternative strategy was by providing Saprotan assistance to farmers. This is consistent with the results in the field that purple sweet potato farmers still need help to develop their farm. Then, the strategy carried out as the solution is by providing Saprotan assistance.]]>
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