Jurnal Sistem informasi dan informatika (SIMIKA)
Vol 3 No 1 (2020): Jurnal Sistem Informasi dan Informatika (SIMIKA)

PENERAPAN ALGORITMA APRIORI UNTUK MENCARI POLA PENJUALAN PRODUK DANA PADA PT BANK RAKYAT INDONESIA (PERSERO) TBK KANCA JAKARTA PASAR MINGGU

Sutrisno Sutrisno (STMIK Nusa Mandiri Jakarta)



Article Info

Publish Date
28 Feb 2020

Abstract

Various funding products which are offered by a bank sometimes make the clients tend to change their choices into other products from different banks. We need to make specific strategy so that we can dominate the market of this funding product. There will be selling reduction in this product if the used strategy is not appropriate. A company can use Data Mining process in order to reach the maximum profit of the fund’s selling products. One of the processes is by using priory algorithm. The association rules can be found by using this priory algorithm. Then, the rules can be used as a fund selling pattern towards the clients. The purpose of priory algorithm is to find the frequent item sets that are run in a group of data. Priory analysis defined as a process of finding all the priory rules which is qualified to support and to confidence.

Copyrights © 2020






Journal Info

Abbrev

jsii

Publisher

Subject

Computer Science & IT

Description

Jurnal SIMIKA diterbitkan oleh Program Studi Sistem Informasi Fakultas Ilmu Komputer Universitas Banten Jaya. Jurnal SIMIKA Volume 1 Nomor 1 terbit pada bulan Agustus 2018. Jurnal SIMIKA diterbitkan dalam rentang waktu 6 bulan yang artinya dua kali dalam setahun yaitu di bulan Februari dan Agustus. ...