Cultural Syndrome
Vol 1, No 1 (2019): Cultural Syndrome

The Art of Adaptation: From Folk Literature to the Age-Appropriate Visual Media

Santi Sidhartani (Universitas Indraprasta PGRI, Jakarta)
Muhammad Iqbal Qeis ((Scopus ID : 57205734823) Universitas Indraprasta PGRI, Jakarta)
Dendi Pratama (Universitas Indraprasta PGRI, Jakarta)



Article Info

Publish Date
23 Jul 2019

Abstract

The art of adaptation is a process to translate the art form fromone mediainto another.Folklores as a form of media that express the experience and beliefs that was shared amongst the society living in a certain region are usually passeddown from the older generation to the younger generation by word of mouth orthoughoral tradition. Althoughsome of thefolklores havebeen compiledand translated in the form of folk literature andare transcribedin books and written media, these folk literaturesgenerally consist oftexts with little visuals. This is a problem since the main target of folklores is usually children who are more attracted to colorful and rich world of illustration rather than a text-filled literary book. This paper aims to describe the process involved in the art of adaptation that transforms folk literature into a more age-appropriate visualmediaforchildren as an effort to preserve the tradition of folklore in society. The conclusion shows that the process involved a deep understanding of the folklore, not only the story but also the characters and the background location depictedin order to design an appealing visual media thatretainsthe cultural values shared within the society

Copyrights © 2019






Journal Info

Abbrev

cusy

Publisher

Subject

Arts Humanities Social Sciences

Description

Cultural Syndrome welcomes and acknowledges high quality theoretical and empirical original research papers, case studies, review papers, literature reviews, book reviews, conceptual framework, analytical and simulation models, technical note from researchers, academicians, professional, ...