This paper aims to describe how followers of Islam have their own concepts in preaching especially shaykhs, scholars, clerics, religious teachers and others in da'wah. Each individual preacher has a concept and characteristic in his preaching, especially Syekh Al-Bahy Al-Khauly. from this description the author discusses how the concept of da'wah in Al-Bahy Al-Khauly. The method used in this study uses a library research method or approach. The concept of da'wah Al-Bahy Al-Khauly in the book tazkirah du'at in general, there are two things, first a preacher who wrestles in the world of da'wah and second must have a good mood.
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