Jurnal Kompetitif
Vol 5, No 2: Edisi Juli-Desember 2016

PENGARUH HARGA,DISTRIBUSI DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN DI PT. SMARTFREN TBK PALEMBANG

Herman Efrizal (Unknown)

Article Info

Publish Date
08 Dec 2016

Abstract

This research studies the correlation among price, distribution,promotion and buy decision at Govermance Smartfren TBK Palembang.This research was done during 6 (six)month included design,executing and report the result.The research of this case study aims to know the correlation among price, distribution ,promotion and buy decision at Govermance Smartfren TBK Palembang either through parsial and also together.The population in this research are the officer at Govermance Smartfren TBK Palembang,totally 83 respondent. Keywords: price,distribution,promotion and buy decision

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Journal Info
Jurnal Kompetitif
Website

Abbrev

ekonomi

Publisher

UNIVERSITAS TRIDINANTI PALEMBANG

Subject

Economics, Econometrics & Finance

Description

Jurnal “Kompetitif” adalah jurnal ilmiah untuk mempublikasikan hasil penelitian dan kajian analisis kritis dalam bidang manajemen, akuntansi dan perbankan. Jurnal ini terbit 2 (dua) kali dalam setahun (Januari, Juli) dan bertujuan untuk menyebarkan hasil-hasil penelitian dan kajian analisis ...