Proceeding of World Conference
Vol. 2 No. 2 (2020): March 2020

Analysis of Online Car Service from User Aspect Using Importance Performance Analysis (IPA) Method

Mochammad Faisol (Narotama University)
Sri Wiwoho Mudjanarko (Narotama University)

Article Info

Publish Date
31 Mar 2020

Abstract

Several factors are considered by consumers in the selection of online transportation such as ease of ordering, appropriate prices and several other factors. The purpose of this study is to determine the effect of services provided online car services to users and determine the factors that need to be improved. This study used a sample of 96 respondents with data analysis using the Importance Performance Analysis method. The results showed that the Online Car (Grab Car) service affected User Satisfaction and the factors that needed to be improved consisted of Timeliness, Attention to, Safety and Environmental Pollution.

Copyrights © 2020




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Proceeding of World Conference
Website

Abbrev

prd

Publisher

Universitas Narotama Surabaya

Subject

Economics, Econometrics & Finance Education Engineering Mathematics Medicine & Pharmacology

Description

Proceeding of World Conference, is Publication of conference articles in the field of multidisciplinary sciences published by the World conference; aims to make it easier for readers and writers to access articles during time and make it easier to download and distribute. ...