AICS
Vol. 3 No. 1 (2020): International Conference on Global Innovation and Trends in Economy 2020

The Influence of Smart Tourism Technology (STT) on Intention to Visit in Talaud Island Regency

Deborah Naomi Tampoli (Universitas Multimedia Nusantara)
Florentina Kurniasari (Universitas Multimedia Nusantara)
Johny Natu Prihanto (Universitas Multimedia Nusantara)



Article Info

Publish Date
29 Jun 2021

Abstract

Technological sophistication provides a lot of ease of access information, including tourism information. Usually, before makes a travel itinerary, tourists often look for more information before making a decision. The objective of this research is to find out the effect of smart tourism technology application into the intention to visit in Talaud Island Regency through trustworthiness. This research has six hypotheses and is measured quantitatively by distributing questionnaires to 130 respondents. All the data collection is further analyzed with a structural equation modeling method. The results of this research found that information quality, source credibility¸ and accessibility are positive influences. On the contrary, interactivity and personalization do not significantly affect trustworthiness. In addition, trustworthy people have a positive effect on their intention to visit. The finding of this research also indicates that information which was received by the tourist would increase their confidence and encourage them to stay.

Copyrights © 2020






Journal Info

Abbrev

conferenceseries

Publisher

Subject

Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

Description

ADI International Conference Series (AICS) is open access journal published by Asosiasi Dosen Indonesia. AICS (ADI International Conference Series) is Supported by ADI Publisher & Organized by Pandawan. AICS (ADI International Conference Series) provides media to publish scientific articles from ...