Journal of Economics, Business, and Government Challenges
Vol 3 No 1 (2020): Journal of Economics, Business, and Government Challenges

The Effect of E-Learning Resources on Image and Implications on Trust (Study at Open University in Indonesia)

Joko Rizkie Widokarti (Universitas Terbuka Indonesia)
Ginta Ginting (Universitas Terbuka Indonesia)



Article Info

Publish Date
22 Aug 2020

Abstract

This study aims to examine the effect of e-learning resources on images, the influence of e-learning resources trusts, the influence of images on trusts, and the influence of e-learning resources trusts through images. This research uses quantitative research methods. Time horizon is cross sectional, because it is done at a certain time. The unit of analysis is the Open University with the observation unit being students from the Open University, with a sample of 300. The analytical design used to test hypotheses and determine the relationship between research variables is Structural Equation Modeling (SEM). The results showed that E- learning resources also affect the image of the trust. Image affects trust. The development of trust in E-learning is more dominantly built by images, and images are built by e-learning resources. The results of this study have implications for university management in the development of e-learning that increasing trust needs to be built by efforts to improve image. To develop an image, it is necessary to build adequate e-learning resources that are built with the development of tangible assets and intangible assets

Copyrights © 2020






Journal Info

Abbrev

ebgc

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Journal of Economics, Business and Government Challenges aims to be the leading, peer-reviewed journal that enhances the solution of challenges in economics, business and government problem. The scope of our journal is quite broad, but all papers should in a substantial way address the solution in ...