Dinasti International Journal of Digital Business Management
Vol. 2 No. 4 (2021): Dinasti International Journal of Digital Business Management (June - July 2021)

ANALYSIS OF CUSTOMER BEHAVIOR USING THE APRIORI METHOD

Septiano, Renil (Unknown)
Defit, Sarjon (Unknown)
Sari, Laynita (Unknown)

Article Info

Publish Date
11 Jul 2021

Abstract

Data is a very valuable asset because it is able to provide accurate, easy and fast information. This study processes coffee shop business data in the city of Padang to determine how customers behave in choosing menus. From the results of data processing. Researchers processed the data using the a priori method. From the results of data processing at a support value of 15%, it is found that the majority of customers still buy menus in units.

Copyrights © 2021




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Dinasti International Journal of Digital Business Management
Website

Abbrev

DIJDBM

Publisher

Dinasti Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Dinasti International Journal of Digital Business Management (DIJDBM) provides widespread coverage of high quality research in a broad range of topics such as digital business management science and technology advancements, and establishing new collaborations in these areas. Original research ...