El-Mujtama: Jurnal Pengabdian Masyarakat
Vol 2 No 1 (2022): El-Mujtama: Jurnal Pengabdian Masyarakat

Strategi Memilih Traffic yang  Sesuai dengan Bisnis Para Pedagang Pusat Grosir Bogor Merdeka

Efrita Norman (Internasional Islamic University College Selangor)
Abdul Husenudin (Universitas Ibn Khaldun Bogor)
Enah Pahlawati (Internasional Islamic University College Selangor)



Article Info

Publish Date
01 Sep 2021

Abstract

Today's society has used social media to shop to meet their daily needs, besides that most people use social media for business, namely a means of promoting their business. This online buying and selling system is certainly very easy for consumers to make buying and selling transactions. Community service activities are carried out using problem-solving methods with a method of delivering socialization, consolidation, as well as identification of sales turnover and choosing the right business traffic for each business. Based on the dedication that has been carried out, it can be concluded that the service activities have run smoothly and the traders have obtained added value in the form of knowledge from the IAI-N Laa Roiba Bogor service team. Furthermore, this activity is expected to be able to improve the ability of traders in increasing visitors to their online stores. The suggestions that can be recommended are the need for further assistance to traders regarding how to take advantage of social media in increasing sales. Furthermore, it is still necessary to provide training that is able to trigger the enthusiasm of traders to increase additional income in addition to being able to survive during the pandemic as well as to improve family welfare.

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Journal Info

Abbrev

elmujtama

Publisher

Subject

Religion Economics, Econometrics & Finance Education Social Sciences Other

Description

El-Mujtama: Jurnal Pengabdian Masyarakat adalah jurnal ilmiah tentang program dan kegiatan pengabdian kepada masyarakat sebagai bagian implementasi dari Tri Dharma Perguruan Tinggi. Jurnal ini terbit dua kali setahun setiap Januari dan Juli, dikelola oleh Lembaga Penelitian dan Pengabdian Masyarakat ...