<![CDATA[The research results in 1. Organizational culture transformation that occurred seen from background for transformation is driven by extraordinary technological developments, this situation initiated the creation of a new business model that requires financial service products to be more efficient, fast, easy, and customer-friendly; the process and form of transformation includes business and the operational transformation that focuses on the customer and the HR transformation and the form of digital transformation; Standard provisions and SOPs; socialization, the process of transforming organizational culture should be communicated and assured by the leader to all employees as clearly as possible; the facilities and infrastructure owned in general are quite adequate, but for the need for digital transformation, these facilities and infrastructure still needs to be revitalized and modernized; the condition of human resources still have to be improved for the competence; and the impact or the outcome of the transformation of organizational culture cannot be said to improve employee performance; 2. The constraints on transforming organizational culture to improve employee performance include constraints due to communication, infrastructure, and HR; and 3. The solutions to overcome the obstacles to the ongoing transformation of organizational culture. The method used in this research is descriptive qualitative.]]>
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