Jurnal Ilmu Sosial dan Ilmu Politik
Vol 24, No 3 (2021): March

Political Polarization and Selective Exposure of Social Media Users in Indonesia

Denny Januar Ali (Indonesian Survey Circle, Indonesia)
Eriyanto Eriyanto (Department of Communication Science, Faculty of Social and Political Sciences, Universitas Indonesia, Indonesia)



Article Info

Publish Date
04 Jun 2021

Abstract

This study is intended to answer the question of how political polarization is related to social media users’ posts about Covid-19. The researchers chose health cases related to Covid-19 instead of political issues (e.g. elections) to prove that this political polarization has spread to many areas. The research also wants to see the relationship between this political polarization and selective exposure. Theories applied in this study are polarization, filter bubble, and selective exposure. The study applied two methods: social media network analysis and content analysis. The network analysis included 82,156 posts, while the content analysis was carried out on 4,050 social media accounts. The research outcome proves the occurrence of political polarization. Social media users were divided into two major groups, namely pro-Jokowi and anti-Jokowi. Each group interacted with fellow users who had the same political choices and shared the same message content. Users with certain political choices tend to receive the same information as their political choices, and ignore information from other political parties. Another interesting finding from this study is how this polarization was sharpened by the use of hashtags. Each party (supporters and oppositions of Jokowi) uses hashtags to create solidarity and mobilization from each supporter. Research also proves the validity of the selective exposure and filter bubble hypothesis in the Indonesian context.

Copyrights © 2021






Journal Info

Abbrev

jsp

Publisher

Subject

Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Jurnal Ilmu Sosial dan Ilmu Politik (JSP) is an open access, and peer-reviewed journal. Our main goal is to disseminate current and original articles from researchers and practitioners on various contemporary social and political issues: gender politics and identity, digital society and disruption, ...