Media Akuntansi dan Perpajakan Indonesia (MAPI)
Vol 3 No 1 (2021): MEDIA AKUNTANSI DAN PERPAJAKAN INDONESIA

PENGARUH KUALITAS LAYANAN, KEPERCAYAAN DAN HARGA TERHADAP KEPUASAN IMPORTIR ASIACOMMERCE

Zafitri, Berliana Fira (Unknown)



Article Info

Publish Date
11 Oct 2021

Abstract

The purpose of this research is to find out the effect of service quality, trust and price on importer satisfaction at AsiaCommerce freight forwarding company. The population of this research is a clients or members of AsiaCommerce who had made import transactions and the sampling technique used non-probability sampling with a purposive sampling method. The number of samples in this research were 45 clients or members of AsiaCommerce. Data collection by the distribution of questionnaires. The data analysis method used in this research is a multiple linear regression analysis. The results of this research indicate that service quality does not have a significant effect on AsiaCommerce importer satisfaction, but trust and price have a significant effect on AsiaCommerce importer satisfaction.

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Journal Info

Abbrev

mapi

Publisher

Subject

Economics, Econometrics & Finance

Description

Lingkup dari topik-topik di dalam JAWI (namun tidak terbatas hanya pada topik tersebut)seperti : Akuntansi Keuangan dan Pasar Modal. Akuntansi Manajemen serta Isu Keperilakuan dalam Akuntansi. Sistem Informasi Akuntansi, Pemeriksaan Akuntan. Perpajakan, Pendidikan Akuntansi, Tata Kelola Korporasi. ...