Jurnal Perspektif Bisnis
Vol 4 No 1 (2021): Jurnal Perspektif Bisnis

IMPLEMENTASI PUBLIC RELATION PADA KLINIK TERAPI RUQYAH SYAR’IYYAH DPW QHI LAMPUNG SEBAGAI RESPON ATAS MENINGKATNYA TREND HALAL LIFE STYLE

Anissa Anissa (BUSINESS Administration - University Of Lampung)
Arif Sugiono S (Unknown)
Fenny Saptiana (Unknown)

Article Info

Publish Date
31 May 2021

Abstract

This study aims to determine the implementation of public relations in the therapy clinic ruqyah syar'iyyah DPW QHI Lampung. This study uses a descriptive method with a qualitative approach. In this study, the researchers obtained the results that the implications of public relations in the treatment clinic of ruqyah syar'iyyah DPW QHI Lampung consisted of publications, events or events, community service activities and media identity. ABSTRAK Penelitian bertujuan untuk mengetahui implementasi public relation pada klinik terapi ruqyah syar’iyyah DPW QHI Lampung. Penelitian ini menggunakan metode deskriptif dengan pendekatan kualitatif. Dalam penelitian ini peneliti memperoleh hasil bahwa implikasi public relation pada klinik terapi ruqyah syar’iyyah DPW QHI Lampung terdiri dari publikasi, peristiwa atau acara, kegiatan pelayanan masyarakat dan media identitas.

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Journal Info
Jurnal Perspektif Bisnis
Website

Abbrev

jpb

Publisher

Universitas Lampung

Subject

Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

Jurnal Perspektif Bisnis is journal peer review, published twice in a year (May and November) by Administrasi Bisnis-FISIP Universitas Lampung. Topics of published article are theoretical and empirical research which focused on studies on business (finance, marketing, information systems, ...