Pelita Teknologi : Jurnal Ilmiah Informatika, Arsitektur dan Lingkungan
Vol 16 No 1 (2021): Maret 2021

Pengujian Akurasi Data Potensi Kepuasan Pelanggan Kereta Commuterline (KRL) Dengan Algoritma C4.5

al fiyan (Universitas Pelita Bangsa)
Muhamad Fatchan (Universitas Pelita Bangsa)
Irfan Afriantoro (Universitas Pelita Bangsa)
Putri Anggun Sari (Universitas Pelita Bangsa)
Endah Yaodah Kodratilah (Universitas Pelita Bangsa)



Article Info

Publish Date
27 Apr 2021

Abstract

PT. KAI Commuter line (KRL) is a transportation service provider that was founded in 2008. There are many ways that transportation service companies can win the competition, including by increasing transportation customer satisfaction. This study aims to analyze the potential for KRL customer satisfaction by using data mining techniques with the C4.5 algorithm. The research instrument obtained data in the form of a questionnaire, the attributes of potential customer satisfaction in this study included price, facilities, services, and loyalty. This study uses 2 scales, namely the nominal scale in the form of codes or labels, and the interval scale in the form of weights in the answers to questions. In this study, the results obtained from several attributes produce a cause-and-effect relationship in classifying satisfied and dissatisfied customers. This research is hoped to be able to help the KRL party in increasing customer satisfaction to retain customers and increase the profit of the KRL company. The classification results using the C4.5 algorithm obtained an accuracy of 91.67%, which indicates that the C4.5 algorithm is suitable for measuring the potential for KRL customer satisfaction..

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Journal Info

Abbrev

pelitatekno

Publisher

Subject

Civil Engineering, Building, Construction & Architecture Computer Science & IT

Description

The journal focused on original research, theoretical and review paper discussing a wide range of trans-disciplinary studies on technology, that include: - Environmental Sciences - Environmental Engineering - Architecture - Informatics Engineering - Informatic Technology - Applied Technology and ...