Kinesik
Vol. 9 No. 1 (2022): April

PENGGUNAAN MEDIA BARU PADA PEMBANGUNAN PARIWISATA BATURRADEN ADVENTURE FOREST BERBASIS ECOTOURISM

Hanif Adhiyatmika (Universitas Jenderal Soedirman)
Adhi Iman Sulaiman (Universitas Jenderal Soedirman)
Shinta Prastyanti (Universitas Jenderal Soedirman)

Article Info

Publish Date
18 May 2022

Abstract

The development of ICT has begun to enter various sectors, including the tourism industry. So to increase tourism development with ICT is an effective way why is that because the percentage of internet users has a positive and significant influence on the added value of the tourism sector. Therefore, we will see what Baturraden Adventure Forest (BAF) looks like as ecotourism-based tourism using ICT. Seeing how BAF uses ICT as a tool to promote or market BAF via the internet, we can do a descriptive analysis using The 7C Framework from Rayport and Jaworski. communication, connection, and commerce.

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Journal Info
Kinesik
Website

Abbrev

Kinesik

Publisher

Universitas Tadulako

Subject

Law, Crime, Criminology & Criminal Justice Social Sciences

Description

KINESIK journal focuses on research and contemporary thinking in the field of Communication Studies in various angles/perspectives. such as: Media, New Media, and Communication Technologies Audio/Visual Communications Marketing Communications Political-Communications Journalism Public Relations ...