Management Analysis Journal
Vol 11 No 2 (2022): Management Analysis Journal

Determinants of Mountaineering Tourism Development Strategy at Gunung Slamet

Nawarini, Alisa Tri (Unknown)



Article Info

Publish Date
30 Jun 2022

Abstract

During and after panedic COVID 19 attacked Indonesia, tourism sectior has fallen sharply. Adventure tourism is one of travel activities that considering save to do during this pandemic, especialy mountaineering activitiues. This research has the aims to analyze the influence of push factor and pull factor on mountaineering participation in Gunung Slamet. The research conducted to 90 climber whose climb to Gunung Slamet through Bambangan Gate in Purbalingga. The reults show that there is positive influence of push factor and pull factor to mountaineering participation in Gunung Slamet. This result can be recommnendation for Banyumas Government as administrator to develop promotional strategy through facility fullfillment for climber and increase use of social media to attract tourist

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Journal Info

Abbrev

maj

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Management Analysis Journal (MAJ) is an open-access electronic journal focusing on scientific work on the field of business. This journal applies the theory developed from business research and connects it to actual business situations. The articles within this journal are published quarterly ...