PERAN KOMPONEN 5A PADA KEPUASAN PENGUNJUNG (STUDY EMPIRIS DESTINASI WISATA TAMAN BUNGA CELOSIA)

Dwi Sekar Parawansah (Universitas Wahid Hasyim)
Vira Melinda Tyawardani (Universitas Wahid Hasyim)
Luluk Dian Ramadanti (Universitas Wahid Hasyim)
Dela Amaliatus Solekah (Universitas Wahid Hasyim)
Ratih Pratiwi (Universitas Wahid Hasyim)

Prosiding Seminar Nasional Akuntansi dan Manajemen (SENAMA)
Prosiding Seminar Nasional Akuntansi dan Manajemen (SENAMA)

This study aimed to determine the role of component 5A on visitor satisfaction Celosia flower garden. The population in the study are all visitors to the celosia flower garden in 2019-2021. The sampling technique used is simple random sampling of 100 people. From the research results show the results of the regression equation Y=19.483+7.181X, namely component 5A has a positive and significant impact on visitor satisfaction with a significant value of 0.000 <0.05, thus the hypothesis can be accepted.