Media Riset Bisnis & Manajemen
Vol. 13 No. 2 (2013): Media Riset Bisnis & Manajemen

PENGARUH SISTEM PENYAMPAIAN JASA TERHADAP CITRA RUMAH SAKIT SWASTA TIPE C DI MAKASSAR

Abdul Haeba Ramli (Fakultas Ekonomi, Universitas Indonesia Timur Makasar)



Article Info

Publish Date
19 Aug 2017

Abstract

The objective of research is to analyze about the influence of service delivery system to type C hospital image in Makassar. This analysis data used Structural Equation Modeling (SEM) to observe about interrelatedness between some variables.The population in this study is 225 persons of hospital medical patient in type C hospital in Makassar and spread to 75 hospital patients in Stella Maris hospital, 75 hospital patients in Akademis Jaury Yusuf Putra hospital, and 75 hospital patients in Grestelina hospital. The research result show that service delivery system composed of physical support and contact personal are significant and positif influence to type C hospital image in Makassar.

Copyrights © 2013






Journal Info

Abbrev

mrbm

Publisher

Subject

Economics, Econometrics & Finance

Description

Media Riset Bisnis & Manajemen is a research media that is published based on OJS. MRBM is a research media owned by the Trisakti University Faculty of Economics and Business. MRBM was first published in 2001. In 2008 MRBM was once nationally accredited. The focus and scope of this research media ...