International Journal of Economy, Education and Entrepreneurship (IJE3)
Vol. 2 No. 3 (2022): International Journal of Economy, Education and Entrepreneurship

MARKETING INCENTIVES AND MARKETING TEAM COOPERATION ON JOB SATISFACTION AND IMPLICATIONS TO THE EMPLOYEES

Afif Afandi (Bina Bangsa University, Indonesia)
Muhammad Suparmoko (Bina Bangsa University, Indonesia)
Ade Manggala Hardianto (Bina Bangsa University, Indonesia)



Article Info

Publish Date
06 Dec 2022

Abstract

This research used a survey approach to describe the opinions of respondents and the link between variables. The study aimed to improve employee performance by focusing on how Employees are more likely to work hard toward organizational goals if they enjoy what they do for a living. The Structural Equation Model with the Partial Least Square (PLS) approach is the statistical tool utilized in this study. According to the research findings, job satisfaction can moderate the effect of incentives on the Performance of employees. The initial sample value of the coefficient intervals calculates to be 0.440, and the T statistic value was determined to be 2.297, which was higher than the T table value of 1.96. The P values ranged from 0.02 to 0.05. The connection between the effect of teamwork and job contentment can mediate by job satisfaction. Regarding the Performance of the workforce, the original sample coefficient of intervals comes in at 0.252, with a T statistic that reads 2: 174 > T table 1.96 and P values that range from 0.03 to 0.05

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Journal Info

Abbrev

home

Publisher

Subject

Economics, Econometrics & Finance Education Other

Description

International Journal of Economy, Education and Entrepreneurship (IJE3) is a peer-refereed open-access international journal which has been established for the dissemination of state-of-the-art knowledge in the field of Economy and Education. Starting from 2021, IJE3 would be published Three times ...