International Journal of Marketing and Human Resource Research
Vol. 4 No. 1 (2023)

Factors Affecting Interest in Accounting Students As Public Accountants (Empirical Study at Indo Global Mandiri University)

Vira Adela (Universitas Indo Global Mandiri)
Harsi Romli (Universitas Indo Global Mandiri)
Andini Utari Putri (Universitas Indo Global Mandiri)



Article Info

Publish Date
15 Jan 2023

Abstract

This study aims to investigate the factors that influence the interest of accounting students to become public accountants (empirical study at Universitas Indo Global Mandiri, 2017-2019). The data used in this study are primary data collected through questionnaires. Sampling using a purposive sampling technique obtained 69 respondents. The research method used is simple linear regression analysis. The research results prove that attitudes, subjective norms, and control over behavior had a significant effect on the interest variable of accounting students as public accountants. Furthermore, the results evince that simultaneously attitudes, subjective norms, and control over behavior had a significant effect on the student interest variable to become public accountants

Copyrights © 2023






Journal Info

Abbrev

ijmhrr

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

International Journal of Marketing & Human Resource Research (IJMHRR) is a peer-reviewed and international marketing and human resource journal. The journal covers topics in the areas of human resource management, marketing, organizational behaviour, pricing, digital marketing, social marketing, ...