Jurnal Scientia
Vol. 12 No. 01 (2023): Education, Sosial science and Planning technique

STRATEGIES TO INCREASE PASSENGER SATISFACTION DURING THE PANDEMIC AT ADI SOEMARMO AIRPORT

Astri Desiana (BINUS Graduate Program-Master of Industrial Engineering, Bina Nusa University)
Ardhianiswari Diah Ekawati (Industrial Engineering Department, BINUS Graduate Program-Master of Industrial Engineering, Bina Nusa University, Jakarta, Indonesia 11480)



Article Info

Publish Date
18 Feb 2023

Abstract

Since the establishment of COVID-19 as a pandemic, there have been various changes that must be felt by airport service users related to the implementation of health protocols and the adaptation of new habits. This causes changes that must be felt by airport service users, especially passengers related to their experience while at the airport which can affect passenger satisfaction with the quality of service provided by the airport. This study aims to determine the key drivers of passenger satisfaction during the COVID-19 pandemic. The study was conducted on passengers who made domestic departures through Adi Soemarmo Airport during the period March 2020 – December 2021 using the Airport Service Quality (ASQ) questionnaire based on the Airport Council International (ACI) framework. The data was then analyzed using the PLS-SEM method. Environmental variables, airport facilities, and security are variables that become key drivers, so that the management of Adi Soemarmo Airport can focus on these dimensions to be able to increase passenger satisfaction through efforts to improve the indicators that describe these dimensions.

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Journal Info

Abbrev

pendidikan

Publisher

Subject

Education Mathematics

Description

Scientific Journal is a publication by Sean Institute, which is devoted to the field of education with the topic of Learning Effectiveness studies, Analysis of Learning Influences, Application of Learning Models and the development of instructional media; we also invite the teachers, researchers, ...