AGRI-SOSIOEKONOMI
Vol. 14 No. 1 (2018)

TINGKAT KEPUASAN KONSUMEN “MARKOBAR” DI KOTA MANADO

Aprillina Maritha Rosa Ginting (Unknown)
Ribka M. Kumaat (Unknown)
Yolanda P.I. Rori (Unknown)



Article Info

Publish Date
01 Feb 2018

Abstract

This study aims to measure the Level of Costumer Satisfaction “Markobar” in Manado City viewed from aspects of product, price, place, promotion, and service. This research was conducted in May to July 2017. Using primary and secondary data with sampling technique sampling accidental and respondents as much as 30 people wuth measuring instrument used is Likert scale. Research result showed that consumer satisfaction level of “Markobar” in Manado City is 87,79 % with very satisfield intrepretation.

Copyrights © 2018






Journal Info

Abbrev

jisep

Publisher

Subject

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

Description

Focus and Scope The aims of this transdisciplnary journal is to provide a venue for academicians, researchers and practitioners for publishing the original research articles or review articles. The scope of the articles published in this journal deal with a broad range of topics, including: ...