E-JRM
e-Jrm Vol. 09. No. 09. Februari 2020

Pengaruh Kualitas Pelayanan, Harga Dan Tempat Terhadap Kepuasan Pelanggan Cus-Cus Café Malang

Sohib Sohib (Unknown)
N. Rachma (Unknown)
M. Hufron (Unknown)

Article Info

Publish Date
06 Feb 2020

Abstract

AbstractThis study aims to determine the Effect of Service Quality, Price and Place on Customer Satisfaction of Cus-Cus Café Malang. The variable used in this study is the customer satisfaction variable as the dependent variable, while the independent variable is Service Quality, Price and Place. Data were collected through a questionnaire method with a total sample of 92 respondents.The results of this study together conclude that there are Effects of Service Quality, Price and Place on Customer Satisfaction of Cus-Cus Café Malang and partially conclude that there is Effect of Service Quality, Price and Place on Customer Satisfaction of Cus-Cus Cafe Malang. Keywords: Service Quality, Price, Place, Customer Satisfaction 

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Journal Info
E-JRM
Website

Abbrev

jrm

Publisher

Universitas Islam Malang

Subject

Economics, Econometrics & Finance

Description

E-JRM : Elektronik Jurnal Riset Manajemen merupakan salah satu jurnal publikasi ilmiah yang diterbitkan oleh Fakultas Ekonomi Dan Bisnis , Universitas Islam Malang dengan nomor ISSN 2302-6200 yang memiliki fokus keilmuan pada bidang Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya ...