Joong-Ki : Jurnal Pengabdian Masyarakat
Vol. 2 No. 1: Januari 2023

Pelatihan Digital Marketing Pada Benih Cabe Unggul Untuk Meningkatkan Perekonomian Desa Siulak Tenang

Anggil Nopra Lova (Sekolah Tinggi Ilmu Ekonomi Sakti Alam Kerinci)



Article Info

Publish Date
19 Jan 2023

Abstract

This community service is carried out with the aim that chili farmers and BUMDes players in Siulak Tenang Village can understand and practice digital marketing for the chili seed products they produce and increase the income and economy of the people of Siulak Tenang Village. The chili seed digital marketing training was attended by 22 participants consisting of BUMDes officers and other members of the public who have an interest in digital marketing. The training was carried out by providing education and outreach about digital marketing, especially through the Shopee platform and Instagram social media which was then followed by exploration and digital marketing practices through shopee and Instagram. The output produced in this service is the formation of a BUMDes sub-business, namely chili peppers labeled ASCI. The trainees have professional Shopee and Instagram accounts and start filling out content for the promotion and sale of their BUMDes chili seed products.

Copyrights © 2023






Journal Info

Abbrev

Joong-Ki

Publisher

Subject

Humanities Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Joong-Ki : Jurnal Pengabdian Masyarakat diterbitkan oleh CV. ULIL ALBAB CORP. Joong-Ki merupakan jurnal (Open Journal System) dari berbagai hasil-hasil kegiatan pengabdian dan pemberdayaan masyarakat berupa penerapan berbagai bidang ilmu diantaranya ekonomi, pendidikan, teknik, pertanian, sosial dan ...