Joong-Ki : Jurnal Pengabdian Masyarakat
Vol. 2 No. 2: Mei 2023

Optimalisasi Literasi Bisnis Digital Pelaku UMKM Dalam Menyongsong Era Society 5.0

Fadli Agus Triansyah (Unknown)
Sandi Jembar Wijaya (Unknown)
Erna Dwi Jayanti (Unknown)
Nurhuda Teapon (Unknown)
Rini Melani (Unknown)



Article Info

Publish Date
15 May 2023

Abstract

Era Society 5.0 is an era in which technology and humans coexist in order to improve the quality of human life on an ongoing basis. In this era, digital literacy is very important because humans must be able to master technology and information from digital devices effectively and efficiently. One sector that can benefit from digital literacy in the Society 5.0 era is MSMEs. The purpose of this service and training is to provide motivation to MSME actors who live around the Kec. Sukasari, Bandung City to increase digital literacy in the era of society 5.0 and carry out activities by providing activities and training such as presentation of material and questions and answers. Based on the several activities carried out, it is expected that some changes will occur, namely increasing the motivation of MSME actors in running their business, market identification, product/service differentiation, focus on quality, effective marketing, wise financial management, innovation and development and digitalization.

Copyrights © 2023






Journal Info

Abbrev

Joong-Ki

Publisher

Subject

Humanities Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Joong-Ki : Jurnal Pengabdian Masyarakat diterbitkan oleh CV. ULIL ALBAB CORP. Joong-Ki merupakan jurnal (Open Journal System) dari berbagai hasil-hasil kegiatan pengabdian dan pemberdayaan masyarakat berupa penerapan berbagai bidang ilmu diantaranya ekonomi, pendidikan, teknik, pertanian, sosial dan ...