Journal of Business on Hospitality and Tourism
Vol 2, No 1 (2016): Journal of Business on Hospitality and Tourism

DESTINATION DEVELOPMENT MODEL FOR FOREIGN SENIOR TOURISTS

I Gusti Bagus Rai Utama (Universitas Dhyana Pura)
Putu Chris Susanto (Universitas Dhyana Pura)



Article Info

Publish Date
06 Jan 2017

Abstract

This study aims to produce a destination development model for foreign senior tourists, involving 400 respondents and 40 tourism professionals as informants. The concept and theory as the basis of confirmation is the totality of tourism product (4A), which consists of attractions, accessibility, amenities, and ancillary services. Senior tourists tend to seek cultural attractions, art performances, festivals, natural attractions, and fair prices such as ones found in traditional markets. For amenities, seniors expect certain amenities such as: places for rest and relaxation, new facilities, places to gain knowledge and experience, places to escape the daily routine, places to meet people and interact, and senior-friendly accommodations. In terms of accessibility, seniors expect the availability of local transportation, tourism infrastructure, senior-friendly airport facilities and services. For ancillary services, seniors expect to get proper guidance and assistance throughout their visit. For local communities, the development of tourism destination specifically geared to attract seniors has a sizeable implication on the availability of employment but is difficult to develop because the facilities and infrastructure involved require significant investment. 

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Journal Info

Abbrev

jbhost

Publisher

Subject

Social Sciences

Description

JBHOST aims at initiating and stimulating high-impact and innovative research relevant for academics and practitioners within the hospitality and tourism industries. The audience of this publication primarily comprises academics, graduate students, practitioners and all others interested in ...