International Journal of Community Service
Vol. 3 No. 2 (2023): May 2023 (Indonesia - Malaysia )

Business Feasibility Observation of Sweet Dried Tomato Product By SWOT Analysis at Giripurno Village, Batu City

Suprianti, Lilik (Unknown)
Jariyah, Jariyah (Unknown)
Pudji W, Endang (Unknown)
Rizal, Reda (Unknown)

Article Info

Publish Date
31 May 2023

Abstract

Tomato is one agricultural commodity from Batu City which is soabundant in number. Although the number of products is relativelyhigh, the benefit earned by tomato farmers is still uncertain due to pricefluctuation. The other problem is the characteristic of the tomato thateasy to get rotten. This condition increases the risk of farmers to getloss. One alternative solution to minimize the risk is processing thetomato as a sweet-dried tomato. Conversely, The sweet dried tomatoproduct is still less popular than the fruit cracker in Batu City. Throughthe community service program, we help local people to makeStrengths, Weaknesses, Opportunities, and Threats (SWOT analysis) tosee the prospect of sweet-dried tomatoes. We also recommended somestrategies for developing the sweet-dried tomatoes business to thevillage authority.

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Journal Info
International Journal of Community Service
Website

Abbrev

go

Publisher

CV. Inara

Subject

Religion Humanities Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

Description

Training and Marketing are utilized for community empowerment, SMEs and local communities; Community empowerment; Social Access; Community Service Activities by Students; Empowerment of Border Area Communities; Education for Sustainable Development; Empowerment Program Health ; Design and Reach ...