Apollo: Journal of Tourism and Business
Vol. 1 No. 3 (2023): September 2023

TAM Approach: Application of Si APIK to MSEs

Nunuk Latifah (Prodi Operasionalisasi Perkantoran Digital, Akademi Komunitas Negeri Putra Sang Fajar Blitar, Blitar, Indonesia)
Anna Widayani (Prodi Operasionalisasi Perkantoran Digital, Akademi Komunitas Negeri Putra Sang Fajar Blitar, Blitar, Indonesia)
Ika Rachmawati (Prodi Operasionalisasi Perkantoran Digital, Akademi Komunitas Negeri Putra Sang Fajar Blitar, Blitar, Indonesia)
Rani Arifah Normawati (Prodi Operasionalisasi Perkantoran Digital, Akademi Komunitas Negeri Putra Sang Fajar Blitar, Blitar, Indonesia)



Article Info

Publish Date
19 Jun 2023

Abstract

The ever-growing technology makes innovations about financial applications, so financial application applications continue to innovate. This has made micro, small and medium enterprises (MSMEs) adopt financial bookkeeping to run their businesses. Bank Indonesia launched an Android-based financial application that can be obtained for free. The application is the Financial Information Recording Application Information System (SI APIK). This study aims to examine MSMEs in using the Si APIK application in managing their business. The method and conceptual formulation model were carried out in several stages; literature study, model adoption, and instrument development. Based on theoretical and empirical studies of the Technology Acceptance Model (TAM), this study describes the constructs and propositions used as the basis for building a conceptual model. The results of instrument development can be used for further research

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Journal Info

Abbrev

apollo

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Apollo: Journal of Tourism and Business, a premier peer-reviewed academic journal dedicated to the advancement of knowledge and research in the field of tourism and business. Our journal is committed to publishing high-quality, original research that explores the complex and dynamic relationship ...