Jurnal Kreasi Rakyat
Vol. 1 No. 2 (2023): May - July

PENGARUH KUALITAS LAYANAN, KEPERCAYAAN DAN KEPUASAN TERHADAP LOYALITAS PELANGGAN JASA KARGO DI BANDARA JUWATA TARAKAN

Indy Harpas Sari (Unknown)
Laisa Liza (Unknown)

Article Info

Publish Date
23 Jun 2023

Abstract

The Tpurpose Tof Tthis Tstudy Twas Tto Tdetermine Tthe Teffect Tof Tservice Tquality, Ttrust Tand satisfaction Ton Tcustomer Tloyalty Tfor TCargo TServices Tat TJuwata TAirport, TTarakan. The benefits Tof Tthis Tresearch Tare Trelated Tto Tincreasing Tcustomer Tloyalty Tin Tterms Tof Tservice quality, trust Tand Tcustomer Tsatisfaction. This Tstudy Tuses Ta Tquantitative Tresearch approach, where Tthe Tobject Tof Tthis Tresearch Tis Tin TCargo TServices Tat TJuwata TTarakan Airport Tby taking Ta Tresearch Tsample Tof T67 Trespondents. TheTanalysisTtechnique used is multiple linear. And the results of his research show that service quality affects customer loyalty at Jasa Kargo, then trust affects customer loyalty at Jasa Kargo.

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Journal Info
Jurnal Kreasi Rakyat
Website

Abbrev

jkr

Publisher

PT. Pusat Kreasi Rakyat

Subject

Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences Other

Description

Jurnal Kreasi Rakyat (JKR) is published regularly every 3 (three) months, and begins its first issue in February 2023. The scope of the study includes: Economics; Management; Finance and Accounting; Entrepreneurship; Social and Cultural; Appropriate Technology; Education; Politics and Law; ...