Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Vol. 5 No. 11 (2023): Inpress

Strategi pengembangan dan strategi promosi dalam mengembangkan Desa Wisata Situ Tunggilis

Sephia Putri Utami (Universitas Teknologi Digital)
Rini Wijayanti (Universitas Teknologi Digital)



Article Info

Publish Date
25 Jun 2023

Abstract

This research was conducted using a qualitative approach. The data is obtained through observation, interviews, and documentation the steps for data analysis include data collection, data reduction, data presentation, and drawing conclusions. The purpose of conducting the research is to find out the development strategy and promotion strategy in the tourist village of situ Tunggilis, Bogor district run by Bumdes Situsari. Based on the research results obtained, the steps that must be carried out are ways to develop so as to increase the interest of visitors, such as holding events, forms of promotion, and big events, namely competitions between other villages. Those are distributed through internet forums, for example, Instagram and internet websites.

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Journal Info

Abbrev

fairvalue

Publisher

Subject

Economics, Econometrics & Finance

Description

The Aim of this Fair Value : jurnal Ilmiah Akuntansi dan Keuangan is the media for scientific studies resulting from research, thoughts and critical-analysis studies on accounting, financial, Cooperative and SMEs issues in Indonesia and southeast asia especially and also in the world. The intended ...