Jurnal Pembangunan Perikanan dan Agribisnis
Vol 10 No 2 (2023): edisi online

ANALISIS USAHA PEMASARAN IKAN HIAS TOKO BINTANG BARU AQUARIUM KOTA SAMARINDA

Dara Desi Maharani (Universitas Mulawarman)
Helminuddin (Universitas Mulawarman)
Muhammad Syafril (Universitas Mulawarman)



Article Info

Publish Date
31 Jul 2023

Abstract

This study aims to analyze the net profit and business feasibility of ornamental fish at the Bintang Baru Aquarium Store seen from the RCR value. The sampling technique used is purposive sampling. The results of this study indicate that the net profit received is Rp. 9,974,510/month. The profit is obtained from the difference between the total revenue (TR) of Rp. 51,074,000/month with the total cost (TC) of Rp. 41,099,490/month. The Feasibility of the Ornamental Fish Shop at Bintang Baru Aquarium seen from the value of the Revenue Cost Ratio (RCR) obtained is 1.24, which means that if there is an expenditure of Rp. 1 million will get an income of Rp. 1.24 million, meaning that the business being carried out is profitable and can be said to be feasible to be continued or developed.

Copyrights © 2023






Journal Info

Abbrev

ojs

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Focus: Jurnal Pembangunan Perikanan dan Agribisnis: Journal containing scientific writings in the form of research results and review articles from students, lecturers and researchers in the field of fisheries and agribusiness development both from within and from outside the Department of Fisheries ...