International Journal of Islamic Education, Research and Multiculturalism (IJIERM)
Vol 5 No 3 (2023)

Does the use of Digital Marketing Communication Strategy Effectively Affect Conversions? (Case Study on DatascripMall.ID)

Alfiyahsari, Rifqi (Unknown)
Taurina, RA Christanti (Unknown)
Priyanka, Glenis (Unknown)

Article Info

Publish Date
06 Oct 2023

Abstract

The development of technology, it then has a significant impact on aspects of human life and also business development. In this case, there are many methods that can be used as a method of using digital marketing strategies for companies. In this study, a cash study was taken on DatascripMall.id whose line of business is in the technology sector. The research method used this time is a quantitative research method with data collection techniques using primary and secondary methods. The results obtained in this study is that there is a significant influence between each variable on the company related to efforts to increase company profits.

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Journal Info
International Journal of Islamic Education, Research and Multiculturalism (IJIERM)
Website

Abbrev

IJIERM

Publisher

The Islamic Education and Multicultural Foundation

Subject

Religion Aerospace Engineering Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Education Other

Description

The International Journal of Islamic Education, Research and Multiculturalism (IJIERM) was formed in 2019 with number SK: 0005.26563630 / JI.3.1 / SK.ISSN / 2019.03. P-ISSN:2656-3630 now for E-ISSN:2722-7049 in management. IJIERM is a Journal relating to Education, Research, Islamic Education, ...