<![CDATA[This study investigates the influence of financial literacy, locus of control, psychological factors, and demographic factors on the investment decisions of Generation Z. The results show that good financial literacy, a positive locus of control, as well as psychological factors such as self-confidence and risk-taking ability, have a significant impact on the investment decisions of Generation Z. Additionally, demographic factors such as occupation, age, and education also play a crucial role in their investment decision-making. Despite the significant effects of these variables, the study also finds the existence of other factors influencing the investment decisions of Generation Z. Generation Z is advised to invest wisely by choosing financial institutions regulated by the OJK (Financial Services Authority of Indonesia), avoiding potential scams, and considering investment diversification to mitigate risks]]>
Copyrights © 2023
