Jurnal Ilmiah Wahana Pendidikan
Vol 9 No 18 (2023): Jurnal Ilmiah Wahana Pendidikan

Analisis Pengaruh Variasi Produk, Harga Dan Tempat Terhadap Kepuasan Konsumen Pada Toko Sinar Baolang di Desa O’a Mate Kecamatan Alor Barat Laut Kabupaten Alor

Rahel Kabbi (Unknown)

Article Info

Publish Date
30 Sep 2023

Abstract

This study aims to determine the effects of product variations, prices and places on customer satisfaction at Sinar Baolang Stores in O’a Mate Village, Northwest Alor District, Alor Regency. This type of research is a quantitative study with data collection, namely observation, questionnaires, interviews, and documentation study. The data is then analyzed using the t-test 10, 316 to determine the partial effect and the F-test 0,527 to determine the simultaneous effect on consumer satisfatction

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Journal Info
Jurnal Ilmiah Wahana Pendidikan
Website

Abbrev

JIWP

Publisher

Universitas Bumi Hijrah Tidore

Subject

Religion Education Social Sciences Other

Description

Jurnal Ilmiah Wahana Pendidikan (JIWP) Diterbitkan sebagai upaya untuk mempublikasikan hasil-hasil penelitian dan temuan di bidang pendidikan . Jurnal ini terbit 4 bulanan, yaitu bulan April, Agustus dan Desember. *Ruang Lingkup* Memuat hal kajian, analisis, dan penelitian tentang perancangan, ...