International Journal of Business, Law, and Education
Vol. 4 No. 2 (2023): International Journal of Business, Law, and Education

Technology Adaptation and CEO Characteristics: Enhancing Competitive Advantage in Indonesia’s MSME of F&B in the Jabodetabek Region

Awwal, Muhammad Al Faridho (Unknown)
Utami, Eva Yuniarti (Unknown)
Sumerli A, Chevy Herli (Unknown)
Purwoko, Bambang (Unknown)



Article Info

Publish Date
04 Aug 2025

Abstract

The food and beverage (F&B) industry significantly impacts Indonesia's economy, playing a crucial role in economic growth and welfare. Micro, small, and medium-sized enterprises (MSMEs) in the F&B sector, particularly in the Jabodetabek region, are essential contributors to Indonesia's global standing. This study explores the relationship between technology adaptation, CEO characteristics, and competitive advantage in Jabodetabek's F&B MSMEs. Challenges faced by these enterprises, such as limited resources and human capital, underscore the need for effective technology adoption and strong leadership. The research aims to enrich the literature on this subject and provide insights for policymakers to enhance MSME competitiveness.

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Journal Info

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Subject

Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences Other

Description

International Journal of Business, Law, and Education disseminates knowledge about Business, Law, and Education that useful to academics, educators, scholars, managers, practitioners, policy makers, consumers, and other stakeholders all around the ...