Journal Business Administration (JBA): Entrepreneurship and Creative Indutry
Vol. 1 No. 2 (2022): Journal Business Administration: Entrepreneurship and Creative Industry

PENGARUH PERSEPSI KEMUDAHAN DAN PERSEPSI KEAMANAN TERHADAP MINAT PENGGUNAAN E-MONEY DI KALANGAN GENERASI MILLENIAL

Adinda (Unknown)
Mardhiyah, Ainun (Unknown)



Article Info

Publish Date
28 Apr 2025

Abstract

Technological advances in payment systems are slowly shifting the role of cash as a means of payment to more efficient and economical forms of non-cash payments. Therefore, the development of the use of non-cash payment instruments needs serious attention. This study aims to determine how the Effect of Perceptions of Ease and Perceptions of Security on Interest in Using E-money. This study uses quantitative research methods with an associative approach. The population in this study were e-money users in the Medan Baru District area. The results showed that the Ease of Perception had a positive and significant effect of 27.1% on Interest in Using E-money and Perception of Security had a positive and significant effect of 40% on Interest in Using. Based on calculations with the coefficient of determination, the R value is 81.9%, which indicates that the relationship between perceived convenience and perceived security on interest in using e-money is quite close. The Rsquare value of 0.671 indicates that 67.1% of the Usage Interest variable can be explained by the Ease of Perception and Perception of Security. While the rest is influenced by other variables not examined in this study.

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Journal Info

Abbrev

jba

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

Journal Business Administration: Entrepreneurship and Creative Industry is a journal that is held by the Business Administration Study Programme which is under the Faculty of Social and Political Sciences (FISIP), University of North Sumatera. General Scope This journal focuses on a critical look at ...