IMPACTS: International Journal of Empowerment and Community Services
Vol. 1 No. 1 (2022): IMPACTS: VOL. 1 NO. 1 SEPTEMBER 2022

Digital Marketing Literacy and MSMEs Improvement Based On The Teachings Of Ki Hadjar Dewantara: “Ngandel, Kendel, Kandel, and Bandel"

Agus Dwi Cahya (Universitas Sarjanawiata Tamansiswa)
Nanang kususma mawardi (Universitas Sarjanawiata Tamansiswa)
dika Prawita (Unknown)
chichi (Unknown)
seliana Intan Tri (Unknown)
Miraldi (Unknown)

Article Info

Publish Date
29 Aug 2022

Abstract

This study aims to overcome problems in the community, especially how to increase MSMEs and the importance of digital marketing literacy. This research stage is using the survey stage, identification and overcoming and implementation stages. The result is that many housewives have problems with increasing MSMEs and digital marketing. To overcome the above, socialization and introduction of digital marketing and the improvement of MSMEs were held with the teachings of KHD.

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Journal Info
IMPACTS: International Journal of Empowerment and Community Services
Website

Abbrev

IMPACTS

Publisher

Universitas Sarjanawiyata Tamansiswa

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other

Description

This journal publication aims to disseminate conceptual thoughts or ideas and problem solving that has been implemented in the field of community service. IMPACTS contains various service activities in dealing with and managing various potentials, obstacles, challenges and problems that exist in ...